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Kraft Foods Inc. (/ ˈ k r æ f t /) was a multinational confectionery, food and beverage conglomerate. [4] It marketed many brands in more than 170 countries. Twelve of its brands annually earned more than $1 billion worldwide: Cadbury, Jacobs, Kraft, LU, Maxwell House, Milka, Nabisco, Oreo, Oscar Mayer, Philadelphia, Trident, and Tang. [5]
The remainder of Kraft Foods Inc. was renamed Mondelēz International, Inc., and was refocused as an international snack and confection company. [10] Burt P. Flickinger III of Strategic Resource Group said the strategy "worked for Mondelez, but not for Kraft." [11] On November 19, 2013, an arbitration ruling ordered Starbucks to pay Kraft Foods ...
This is a list of brands developed, owned, or licensed by Mondelez International (formerly Kraft Foods Inc.). The company's core businesses are snack foods and confectionery. Kraft-branded products are made for some international territories by Mondelez International under license from Kraft Heinz Company since 2012.
Kraft Foods Group (NAS: KRFT) is entering a new era after its recent corporate breakup. Its brand power is indisputable, and its market share dominates. But Kraft's growth potential is limited ...
In August 2011, Kraft Foods announced plans to split into two publicly traded companies, an international snack-food company and a North American grocery company. [22] [23] The snack-food company, called Mondelez International, would be the legal successor of the old Kraft Foods, while the grocery company would be a new company, Kraft Foods Group.
[2] [4] [1] He became Executive Chairman of Kraft Foods Group, a subsidiary of Mondelēz International, in January 2012. [3] He sits on the Board of Directors of Colgate-Palmolive, Mondelēz International and Legg Mason. [3] [1] He served as Chairman of the American Beverage Association. [2]
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