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  2. Channel partner - Wikipedia

    en.wikipedia.org/wiki/Channel_partner

    A channel partner is a company that partners with a manufacturer or producer to market and sell the manufacturer's products, services, or technologies. This is usually done through a co-branding relationship. Channel partners may be distributors, vendors, retailers, consultants, systems integrators (SI), technology deployment consultancies, and ...

  3. Partner relationship management - Wikipedia

    en.wikipedia.org/wiki/Partner_relationship...

    Partner relationship management. Partner relationship management (PRM), used especially in IT and cybersecurity industries, [1] is a system of methodologies, strategies, software, and web-based capabilities which help a vendor to manage channel partner relationships. The most common types of channel partners include resellers, distributors ...

  4. Distribution (marketing) - Wikipedia

    en.wikipedia.org/wiki/Distribution_(marketing)

    Distribution (or place) is one of the four elements of the marketing mix: the other three elements being product, pricing, and promotion . Decisions about distribution need to be taken in line with a company's overall strategic vision and mission. Developing a coherent distribution plan is a central component of strategic planning.

  5. Mellanox Delivers Enhanced Worldwide Channel Partner Program

    www.aol.com/2013/02/25/mellanox-delivers...

    Mellanox Delivers Enhanced Worldwide Channel Partner Program Award-winning program offers partners tools, training and blueprints for success in high-growth markets SUNNYVALE, Calif. & YOKNEAM ...

  6. Startups should use this co-selling technique for successful ...

    techcrunch.com/2024/01/13/startups-should-use...

    The average cost of developing a community-led GTM is driven by programs, scholarships, and events. Pricing for these initiatives typically starts around $10,000. Partnership-based strategy

  7. List of multi-channel networks - Wikipedia

    en.wikipedia.org/wiki/List_of_multi-channel_networks

    This is a list of notable multi-channel networks.Multi-channel networks (MCNs) are organizations that work with video platforms such as YouTube to offer assistance in areas such as "product, programming, funding, cross-promotion, partner management, digital rights management, monetization/sales, and/or audience development", [1] usually in exchange for a percentage of the AdSense revenue from ...

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