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Alpo was the sponsor of the debut broadcast of the long-running television news magazine 60 Minutes, on September 24, 1968. [ citation needed ] Alpo is also known for its marketing campaigns that target the owners of "real dogs", making light of consumers who pamper their dogs.
Nestlé Purina PetCare. Nestlé Purina PetCare ( / pjʊˈriːnə / ), or simply Purina, is an American subsidiary of the Swiss corporation Nestlé, based in St. Louis, Missouri. It produces and markets pet food, treats, and cat and dog litter. Some of its pet food brands include Purina Pro Plan, Purina Dog Chow, Friskies, Beneful and Purina One.
Gaines-Burgers was named after the former Gaines Food Company of Sherburne, New York, a major pet food company acquired by General Foods in 1943. Gaines Food was founded in 1928 by Clarence F. Gaines, a pioneer in dry dog food, and a breeder of pointer dogs and race horses. He was the first to add vitamins to dog food.
Eating your own dog food. Eating your own dog food or " dogfooding " is the practice of using one's own products or services. [1] This can be a way for an organization to test its products in real-world usage using product management techniques. Hence dogfooding can act as quality control, and eventually a kind of testimonial advertising.
Dog food, cat food, animal health products, breakfast cereal, crisp bread. Ralston Purina Company was a St. Louis, Missouri ,–based American conglomerate with substantial holdings in animal feed, food, pet food, consumer products, and entertainment. On December 12, 2001, it merged with Swiss food-giant Nestlé's Friskies division to form ...
This company took low-quality meat and canned it as dog food, branded as "Chappie". New dog food brands Pal and Lassie were introduced during the 1950s. Mars Inc. In 1968, Mars took over Kal Kan Foods of Los Angeles. In 1988, Kal Kan Foods changed the name of its dog food to Pedigree, the name Mars used to sell dog food outside the United States.
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