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2. Search engine optimization - Wikipedia

   en.wikipedia.org/wiki/Search_engine_optimization

   Internet marketing. Search engine optimization ( SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. [1] [2] SEO targets unpaid traffic (known as "natural" or "organic" results) rather than direct traffic or paid traffic. Unpaid traffic may originate from different kinds ...

3. Google is changing its search results to weed out SEO spam

   www.engadget.com/google-is-changing-its-search...

   The search engine changes will take effect on May 5. Amid complaints about its search results declining in quality, Google is tweaking its algorithms to do a better job of weeding out spammy or ...

4. Google Optimize - Wikipedia

   en.wikipedia.org/wiki/Google_Optimize

   June 1, 2012; 12 years ago. ( 2012-06-01) Current status. Discontinued. Google Optimize, formerly Google Website Optimizer, was a freemium web analytics and testing tool by Google. [1] It allowed running some experiments that are aimed to help online marketers and webmasters to increase visitor conversion rates and overall visitor satisfaction.

5. Google takes aim at SEO-optimized junk pages and spam with ...

   techcrunch.com/2024/03/05/google-takes-aim-at...

   Google today took aim at the SEO industry, which has gamified search rankings to destroy the value of Google Search results. Often, consumers’ web searches for product recommendations, reviews ...

6. Keyword research - Wikipedia

   en.wikipedia.org/wiki/Keyword_research

   Keyword research is a practice search engine optimization (SEO) professionals use to find and analyze search terms that users enter into search engines when looking for products, services, or general information. Keywords are related to search queries.

7. 5 advanced-ish SEO tactics to win in 2021 | TechCrunch

   techcrunch.com/2021/07/12/5-advanced-ish-seo...

   This means executing on some cutting-edge hacks to increase your SEO throughput and capitalize on some of the arbitrage still left in organic search. I call these five tactics “advanced-ish ...