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Pinterest has begun alpha testing a new advertising product that allows brands to reach consumers from a more prominent position within the company’s mobile app. With the “Premiere Spotlight ...
Pinterest announced a new ad deal with Google as the company aims to ramp up its ad revenue. Google is the social platform’s second third-party ad partner after Amazon signed a multiyear deal ...
Pinterest’s video ad products won’t be restricted to a specific kind of format, and will work with multiple dimensions, Bidgoli said. Historically, longer pins have tended to do well on the ...
Last year, Pinterest began its pivot from being an online image board to being more of a creator platform with the launch of Idea Pins.The new feature allows Pinterest users to tell their stories ...
Pinterest is an American image sharing and social media service designed to enable saving and discovery of information (specifically "ideas") [6] like recipes, home, style, motivation, and inspiration on the internet using images and, on a smaller scale, animated GIFs and videos, [7] in the form of pinboards. [8]
Pinterest says that these changes will make it easier for creators to edit, publish and measure their content, while advertisers will still be able to create Idea Ads, Video Ads, Collection Ads ...
The in-app checkout feature is currently in beta for some Shopify sellers in the US. Pinterest plans to expand access in the US this year. It will contact folks who run stores through Shopify with ...
This is pretty typical Pinterest protocol: pick off a niche of the advertising market, run it through its paces with marketing partners, and then if it’s successful open it up to the rest of the ...