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Victoria's Secret is an American lingerie, clothing, and beauty retailer. Founded in 1977 by Roy and Gaye Raymond, [6] [7] the company's five lingerie stores were sold to Les Wexner in 1982. [8] Wexner rapidly expanded into American shopping malls, growing the company into 350 stores nationally with sales of $1 billion by the early 1990s, when ...
The brand projects it will reach $750 million in sales this year, well below Victoria’s Secret’s $6 billion-plus but far ahead of many other would-be challengers.
Victoria’s Secret continues to update its c-suite in parent company L Brands’ latest efforts to return the lingerie and beauty brand to growth. This time Martha Pease has been named Victoria ...
“Sexiness can be inclusive,” Greg Unis, brand president of Victoria’s Secret and Pink, the company’s sub-brand targeting younger consumers, told investors on Oct. 12.
After Wexner assumed ownership, Victoria's Secret became widely known for marketing its items with the use of super models featured in an annual fashion show, overseen by Ed Razek. By 2015, sales were in decline and 2018 was the final year for the Victoria's Secret Fashion Show .
Edward Razek. Edward G. Razek (born April 24, 1948) is an American businessperson known for his former role as the Chief Marketing Officer [1] for L Brands where he developed the Victoria's Secret Angels and the company's annual fashion show. Razek joined L Brands in 1983 and resigned [2] [1] in 2019 after persistent public criticism for ...
Pink (stylized PINK) is a lingerie and apparel line by Victoria's Secret, a former subsidiary of L Brands, targeting younger women than their main line. The target demographic skews younger from teenage girls (13-18) to young adult women through their mid-twenties (18-25). [1] PINK had a regular segment featuring their products in the Victoria ...
Sharen Jester Turney (née Jester) is a global business leader, and former president and CEO of Victoria's Secret (before 2019), a $7.7 billion company of which she led for a decade doubling the profit and increasing sales by 70%, Victoria's Secret is the largest retailer of intimate apparel, and the largest subsidiary of L Brands Inc (formerly Limited Brands Inc).