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  2. Social media marketing - Wikipedia

    en.wikipedia.org/wiki/Social_media_marketing

    Mobile advertising. v. t. e. Social media marketing is the use of social media platforms and websites to promote a product or service. [ 1] Although the terms e-marketing and digital marketing are still dominant in academia, social media marketing is becoming more popular for both practitioners and researchers. [ 2]

  3. Marketing activation - Wikipedia

    en.wikipedia.org/wiki/Marketing_activation

    Marketing activation is the execution of the marketing mix as part of the marketing process. The activation phase typically comes after the planning phase during which managers plan their marketing activities and is followed by a feedback phase in which results are evaluated with marketing analytics. Depending on the business objective, two ...

  4. Influencer marketing - Wikipedia

    en.wikipedia.org/wiki/Influencer_marketing

    Marketers use influencer marketing to establish credibility in a market, to create social conversations about brands, and to focus on driving online or in-store sales. Marketers leverage credibility gained over time to promote a variety of products or services. Success in influencer marketing is measured through earned media value, impressions ...

  5. Affiliate marketing - Wikipedia

    en.wikipedia.org/wiki/Affiliate_marketing

    Affiliate marketing. Cost per action. Revenue sharing. Mobile advertising. v. t. e. Affiliate marketing is a marketing arrangement in which affiliates receive a commission for each visit, signup or sale they generate for a merchant. This arrangement allows businesses to outsource part of the sales process. [ 1]

  6. YouTube will begin sharing ad revenue with Shorts creators on ...

    www.engadget.com/youtube-will-begin-sharing-ad...

    YouTube's long-awaited revenue-sharing program for Shorts creators is nearly ready. Starting today, the company is rolling out a new Partner Program agreement ahead of February 1st, when creators ...

  7. Channel partner - Wikipedia

    en.wikipedia.org/wiki/Channel_partner

    A channel partner is a company that partners with a manufacturer or producer to market and sell the manufacturer's products, services, or technologies. This is usually done through a co-branding relationship. Channel partners may be distributors, vendors, retailers, consultants, systems integrators (SI), technology deployment consultancies, and ...

  8. YouTube will share ad revenue with Shorts creators - Engadget

    www.engadget.com/youtube-revenue-sharing-shorts...

    Tue, Sep 20, 2022 ยท 3 min read. Screenshot via YouTube. YouTube just made a major change to its Partner Program that will allow its short-form video creators to make a lot more money from its ...

  9. Social media - Wikipedia

    en.wikipedia.org/wiki/Social_media

    Social media are interactive technologies that facilitate the creation, sharing and aggregation of content (such as ideas, interests, and other forms of expression) amongst virtual communities and networks. [ 1][ 2] Common features include: [ 2] The term social in regard to media suggests platforms enable communal activity.