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Adidas AG ( German pronunciation: [ˈʔadiˌdas] ⓘ; stylized in all lowercase since 1949) [ 4] is a German athletic apparel and footwear corporation headquartered in Herzogenaurach, Bavaria, Germany. It is the largest sportswear manufacturer in Europe, and the second largest in the world, after Nike. [ 5][ 6] It is the holding company for the ...
Adolf " Adi " Dassler (3 November 1900 – 6 September 1978) was a German cobbler, inventor, and businessman who founded the German sportswear company Adidas. He was also the younger brother of Rudolf Dassler, founder of Puma. Dassler was an innovator in athletic shoe design and one of the early promoters who obtained endorsements from athletes ...
Dassler brothers feud. The Dassler brothers feud was a conflict between two brothers and their respective shoe manufacturers, Adolf ("Adi") and Rudolf ("Rudi") Dassler, in the latter half of the 20th century. Their feud led to the creation of Adidas and Puma, two of the biggest shoe manufacturing companies, and started a long-lasting rivalry ...
Adidas. Adidas is today debuting its first shoe made with Mylo’s “Unleather,” a material crafted from the root structure of mushrooms. The Stan Smith Mylo is a concept sneaker that uses the ...
Adidas Loop. A first look at the company's fully recyclable sneakers. As part of its recent pledge to only use recycled plastics by 2024, Adidas has revealed a new running shoe that is made from ...
Since October, Microsoft and Adidas have been releasing commemorative Xbox-themed sneakers to mark the brand's 20th anniversary. It all started with a pair of Forum Tech shoes the two companies ...
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