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Reebok International Limited (/ ˈ r iː b ɒ k /) is an American fitness footwear and clothing brand that is a part of Authentic Brands Group.It was established in England in 1958 as a companion company to J.W. Foster and Sons, a sporting goods company which had been founded in 1895 in Bolton, Lancashire.
In August 2021, it was announced that ABG would be acquiring the sports clothing brand Reebok from Adidas for at least US$2.5 billion in a deal expected to close in the first quarter of 2022. [31] Private equity companies CVC Capital Partners and HPS Investment Partners invested $3.5 billion in ABG in a deal that closed in November 2021. [32]
Adidas AG ( German pronunciation: [ˈʔadiˌdas] ⓘ; stylized in all lowercase since 1949) [ 4] is a German athletic apparel and footwear corporation headquartered in Herzogenaurach, Bavaria, Germany. It is the largest sportswear manufacturer in Europe, and the second largest in the world, after Nike. [ 5][ 6] It is the holding company for the ...
Adidas bought Reebok for $3.8 billion in 2006 to help compete with arch-rival Nike, but its sluggish performance prompted repeated calls from investors to sell the U.S. and Canada focused brand.
Orbit, Juicy Fruit, Doublemint, Big Red, Hubba Bubba, 5 Gum. Though owned by Mars, the Wrigley Co. is in a sense its own corporate empire founded on chewing gum. It markets many of the most common ...
Authentic Brands founder and CEO Jamie Salter says he has big plans for the soon-to-be acquired Reebok. Reebok is going back to its basketball roots: Authentic Brands Group CEO [Video] Skip to ...
Sports kit manufacturers Manufacturer Country Founded Founder(s) Key people Products Headquarters Total assets Website Adidas: Germany: 18 August 1949
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