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Davidson designed the Swoosh in 1971 while a graphic design student at Portland State University in Portland, Oregon. She started as a journalism major but switched to design after taking a design course to "fill an empty elective." [3] She attained a bachelor's in graphic design in 1971. [4] Phil Knight, who was teaching an accounting class at ...
Swoosh. The Swoosh is the logo of American sportswear designer and retailer Nike. Today, it has become one of the most recognizable brand logos in the world, and the most valuable, having a worth of $26 billion alone. [ 1 ][ 2 ] Bill Bowerman and Phil Knight founded Nike on January 25, 1964, as Blue Ribbon Sports (BRS).
Nike By You (Previously "NikeiD") is a service provided by Nike allowing customers to personalize and design their own Nike merchandise, most specifically footwear but also sportswear. They offer online services as well as physical studios in different countries around the world, including: United Kingdom, Italy, France, Japan, Spain, Germany ...
Nike is gamifying fitness even further with its new reward system for the Nike Plus app. These range from unlocking curated playlists on Apple Music, guided meditation exercises on Headspace ...
With Nike Fit, the company is hoping to solve that problem. The AR experience itself is fairly simple: You open up the Nike app, go to a product page and, next to where there's usually a menu that ...
In all, 10 companies converged on the Nike+ Accelerator in Portland, Ore., this past March, each united with the goal of building products that integrate with Nike's line of fitness trackers. It's ...
The entranceway of the 750,000-square-foot LeBron James Innovation Center sets the tone for Nike’s commitment, nearly a decade in the making, to utilizing data and design for innovation.
Project Nike (Greek: Νίκη, "Victory") was a U.S. Army project, proposed in May 1945 by Bell Laboratories, to develop a line-of-sight anti-aircraft missile system. The project delivered the United States' first operational anti-aircraft missile system, the Nike Ajax, in 1953. A great number of the technologies and rocket systems used for ...