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  2. Search engine optimization - Wikipedia

    en.wikipedia.org/wiki/Search_engine_optimization

    Search engine optimization (SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. [1] [2] SEO targets unpaid traffic (known as "natural" or " organic " results) rather than direct traffic or paid traffic .

  3. Digital marketing - Wikipedia

    en.wikipedia.org/wiki/Digital_marketing

    Search engine optimization (SEO) Search engine optimization techniques may be used to improve the visibility of business websites and brand-related content for common industry-related search queries. The importance of SEO to increase brand awareness is said to correlate with the growing influence of search results and search features like ...

  4. In uncertain times, jump start your SEO | TechCrunch

    techcrunch.com/2020/06/15/in-uncertain-times...

    1. Get your search data house in order. Tools to help you organize your search data include Google Search Console.These tools are geared toward helping you get the best type of search data ...

  5. Local search engine optimisation - Wikipedia

    en.wikipedia.org/wiki/Local_search_engine...

    Internet marketing. Local search engine optimization ( local SEO) is similar to (national) SEO in that it is also a process affecting the visibility of a website or a web page in a web search engine 's unpaid results (known as its SERP, search engine results page) often referred to as "natural", "organic", or "earned" results. [1]

  6. SEO Doesn't Have To Be A Shot In The Dark | TechCrunch

    techcrunch.com/2016/02/12/study-says-data-driven...

    To many startups, search engine optimization (SEO) is a task that sits on their company’s back burner. With features to launch and customers to support, the idea of spending time fiddling with ...

  7. Deep Learning And The Future Of Search Engine Optimization

    techcrunch.com/2015/06/18/deep-learning-and-the...

    The focus of this article targets the technology of deep learning and its influence on search engine optimization (SEO) in today’s online world. Let’s take a look at what deep learning is ...

  8. Search marketing - Wikipedia

    en.wikipedia.org/wiki/Search_marketing

    Search marketing. Search marketing is the process of acquiring traffic or customers via search engines such as Google, Bing, Yahoo and others. Search marketing generally involves two disciplines: SEO ( search engine optimization) and SEM ( search engine marketing ). [1] [2] [3] Originally called “search engine marketing,” the shorter phrase ...

  9. search engine optimization | TechCrunch

    techcrunch.com/tag/search-engine-optimization

    Landing page optimization company Unbounce is announcing that it has raised $52 million Canadian (approximately $38.4 million in U.S. dollars). Unbounce was founded back in 2009 with what co ...

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