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The U.S. Federal Trade Commission (FTC) announced on Wednesday a final rule that will tackle several types of fake reviews and prohibit marketers from The FTC finalizes rule that tackles fake ...
The FTC approved the new rules against the buying and selling of fake reviews and product testimonials with a 5-0 vote on Wednesday. The rules will become effective in 60 days.
Amazon itself has been fighting the fake review industry in a number of ways, including through lawsuits and permanently banning brands for review fraud. But with The Bountiful Company, Amazon ...
In this new type of scam, sellers on Amazon or other shopping platforms will inflate their ratings by shipping products to an unsuspecting victim and posting a fake review in the victim’s name.
The Federal Trade Commission announced on Tuesday evening that it has brought its first case against using fake reviews to sell products online. The Commission said it will settle with defendant ...
As the holiday season approaches, so do more scammers intent on fleecing money out of vulnerable or unprotected victims. Per ABC News, Amazon has already begun takedowns of more than 20,000 ...
Brushing (e-commerce) In e-commerce, brushing, also called "review brushing", [1] is a deceitful technique sometimes used in e-commerce to boost a seller's ratings by creating fake orders, [2][3][4][5] which are either shipped to an accomplice or to an unsuspecting member of the public. Most e-commerce sites rate sellers by multiple criteria ...
The US Consumer Product Safety Commission has determined that Amazon is responsible for hazardous or defective products sold by third-party retailers through its platform. The CPSC unanimously ...