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  2. Digital display advertising - Wikipedia

    en.wikipedia.org/wiki/Digital_display_advertising

    t. e. Digital display advertising is online graphic advertising through banners, text, images, video, and audio. The main purpose of digital display advertising is to post company ads on third-party websites. [1] [2] A display ad is usually interactive (i.e. clickable), which allows brands and advertisers to engage deeper with the users.

  3. Online advertising - Wikipedia

    en.wikipedia.org/wiki/Online_advertising

    t. e. Online advertising, also known as online marketing, Internet advertising, digital advertising or web advertising, is a form of marketing and advertising that uses the Internet to promote products and services to audiences and platform users. [ 1] Online advertising includes email marketing, search engine marketing (SEM), social media ...

  4. Web banner - Wikipedia

    en.wikipedia.org/wiki/Web_banner

    t. e. A web banner or banner ad is a form of advertising on the World Wide Web delivered by an ad server. This form of online advertising entails embedding an advertisement into a web page. It is intended to attract traffic to a website by linking to the website of the advertiser. In many cases, banners are delivered by a central ad server.

  5. Flyer (pamphlet) - Wikipedia

    en.wikipedia.org/wiki/Flyer_(pamphlet)

    Flyer (pamphlet) A flyer (or flier) is a form of paper advertisement intended for wide distribution and typically posted or distributed in a public place, handed out to individuals or sent through the mail. Today, flyers range from inexpensively photocopied leaflets to expensive, glossy, full-color circulars.

  6. Adform - Wikipedia

    en.wikipedia.org/wiki/Adform

    Adform is a global digital media advertising technology company specializing in real-time programmatic marketing automation technologies. Its operations are headquartered in Europe. [ 1 ] The company specialized in the creation of technology that helps digital advertisers, agencies, and publishers create, target, buy or sell, and display ...

  7. Out-of-home advertising - Wikipedia

    en.wikipedia.org/wiki/Out-of-home_advertising

    Digital out of home advertising seems to be a cost-effective way for promoting or marketing any brand or product. Usage of billboards and displays for brand promotion is a less expensive way of advertising than TV, radio, newspapers and other mediums.

  8. Brochure - Wikipedia

    en.wikipedia.org/wiki/Brochure

    A brochure is a corporate marketing instrument to promote a product or service. It is a tool used to circulate information about the product or service. [ 1] A brochure is like a magazine but with pictures of the product or the service which the brand is promoting. Depending on various aspects there are different types of brochures: Gate Fold ...

  9. Digital Place-based Advertising Association - Wikipedia

    en.wikipedia.org/wiki/Digital_Place-based...

    The Digital Place-based Advertising Association (DPAA) is a trade organization based out of Cutchogue, New York that is focused on digital place-based advertising. It is listed as a 501 (c) (6) non-profit by the IRS. [1] The DPAA was established in 2007 and was initially known as the Out-of-Home Video Advertising Bureau (OVAB). [1]