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Bulk email software is software that is used to send emails in large quantities. Bulk email software usually refers to standalone software, while there are bulk email-sending web-based services.
Email service provider (marketing) An email service provider (ESP) is a company that offers email marketing or bulk email services. [1][unreliable source?]
Email marketing is the act of sending a commercial message, typically to a group of people, using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It involves using email to send advertisements, request business, or solicit sales or donations. Email marketing strategies commonly seek to achieve one or more of three primary ...
Email has the highest return on investment than any other marketing channel because you have a captive audience who has opted-in to you communicating with them.
Effectively leveraging email analytics and data to inform future emails and multichannel campaigns requires marketers to start preparing now.
Mailchimp is a marketing automation and email marketing platform. [5][6][7] "Mailchimp" is the trade name of its operator, Rocket Science Group, [8] an American company founded in 2001 by Ben Chestnut and Mark Armstrong, [9] with Dan Kurzius joining at a later date. [10]
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