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2. Tchotchke - Wikipedia

   en.wikipedia.org/wiki/Tchotchke

   The word may also refer to free promotional items dispensed at trade shows, conventions, and similar commercial events. They can also be sold as cheap souvenirs in tourist areas, which are sometimes called "tchotchke shops".

3. Promotional merchandise - Wikipedia

   en.wikipedia.org/wiki/Promotional_merchandise

   Marketing. Promotional merchandise are products branded with a logo or slogan and distributed at little or no cost to promote a brand, corporate identity, or event. Such products, which are often informally called promo products, swag [1] ( mass nouns ), tchotchkes, or freebies ( count nouns ), are used in marketing and sales.

4. Advertising Specialty Institute - Wikipedia

   en.wikipedia.org/wiki/Advertising_Specialty...

   The Advertising Specialty Institute ( ASI) is a for-profit organization serving the advertising specialty industry, (which mainly creates and distributes promotional products ). [1] Members of ASI include both manufacturers and suppliers of promotional merchandise as well as promotional product distributors.

5. Discounts and allowances - Wikipedia

   en.wikipedia.org/wiki/Discounts_and_allowances

   Trade discount is the discount allowed on retail price of a product or something. for e.g. Retail price of a cream is 25 and trade discount is 2% on 25. Trade rate discount . A trade rate discount, sometimes also called "trade discount", is offered by a seller to a buyer for purposes of trade or reselling, rather than to an end user.

6. LifeApps® Digital Media Announces Acquisition of ... - AOL

   www.aol.com/news/2013-04-02-lifeapps-digital...

   Sports One Group is a respected member of the leading promotional apparel trade organizations, including Advertising Specialty Institute and Promotional Products Association International. About ...

7. Sales promotion - Wikipedia

   en.wikipedia.org/wiki/Sales_promotion

   Sales promotion is one of the elements of the promotional mix. The primary elements in the promotional mix are advertising, personal selling, direct marketing and publicity / public relations. Sales promotion uses both media and non-media marketing communications for a predetermined, limited time to increase consumer demand, stimulate market ...