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Google PageSpeed is a family of tools by Google, Inc. designed to help optimize website performance. It was introduced at a Developer Conference in 2010. There are four main components of PageSpeed family tools: PageSpeed Module (consisting of mod PageSpeed for the Apache HTTP Server and NGX PageSpeed for the Nginx), PageSpeed Insights, PageSpeed Service, and the PageSpeed Chrome DevTools ...
As of 2019, Google Analytics is the most widely used web analytics service on the web. [4] Google Analytics provides an SDK that allows gathering usage data from iOS and Android apps, known as Google Analytics for Mobile Apps. [5] Google Analytics has undergone many updates since its inception and is currently on its 4th iteration—GA4. [6]
Given that Google Analytics already tracked the load time of all the pages on a site, the combination of PageSpeed Insights and Analytics adds a new dimension to the original reports.
Google Nest – smart home products including smart speakers, smart displays, digital media players, smart doorbells, smart thermostats, smoke detectors, and wireless routers. Google Chromecast – digital media players. Fitbit – activity trackers and smartwatches. Stadia Controller – game controller for Stadia.
For example, Yahoo found that a 400ms improvement to the speed of their site increased their pageviews by 9%. Firefox shaved 2.2 seconds off their average page load time and increased download ...
Last year, the company brought several machine learning tools to Google Analytics. At the time, the focus was on alerting users to significant changes in their campaign performance, for example ...
Google is always optimizing search, but has given mobile more prominence lately, including axing its long-running Instant Search feature last July to unify searching on desktop and device. Their ...
Internet marketing. Web analytics is the measurement, collection, analysis, and reporting of web data to understand and optimize web usage. [ 1] Web analytics is not just a process for measuring web traffic but can be used as a tool for business and market research and assess and improve website effectiveness.