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The “Live for Now – Moments” commercial in April 2017 was a play off an existing “Live for Now” campaign the company created in 2012. [3] Six people were credited with creating the ad, and The Mirror reported that all were white. [1] The ad was produced by PepsiCo’s in-house content creation team, Creators League Studio. [3]
Pepsi Generation. The Pepsi Generation, is the theme of an advertising campaign for Pepsi-Cola, a US brand of soft drink, that launched in 1963 as the result of a slogan contest. A new car was awarded to the writer of the winning slogan. The contest was the brainchild of Alan Pottasch, a PepsiCo advertising executive, and it was won by Appleton ...
The Indiana Farmers Coliseum(originally Indiana State Fairgrounds Coliseumand formerly Pepsi Coliseum[2]and Fairgrounds Coliseum) is a 6,500-seat indoor multi-use arena, located on the Indiana State Fairgroundsin Indianapolis. The Indiana Farmers Coliseum is home to both the Indy Fuelof the ECHLand the IUPUI Jaguarsof the NCAA.
August 3, 2024 at 6:30 AM. The second-quarter results are in for Coca-Cola (NYSE: KO) and PepsiCo (NASDAQ: PEP), two of the most important consumer staples makers on the planet. These giant soda ...
May 10, 2021 at 11:00 AM. KUALA LUMPUR, MALAYSIA - FEBRUARY 26TH, 2017. Both Coca-Cola and Pepsi can trace their origins back to the 1890s, and the two sodas seemed to be able to peacefully co ...
On March 19, Subway announced a new, 10-year agreement with PepsiCo to supply beverages in U.S. restaurants starting Jan. 1, 2025. That means customers have just nine more months to wash down ...
The ad cost $250,000 ($1.9 million today), then the most expensive commercial in history. [7] The first attempt at shooting was ruined by rain and other location problems. [8] The finished product, first aired in July 1971, featured a multicultural group of young people lip synching the song on a hill in the municipality of Manziana outside ...
Pepsi is launching a big rebranding campaign today, and the company says social media is going to play a crucial role. Specifically, PepsiCo Global Head of Digital Shiv Singh tells me that the ...