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With it, Microsoft gained ownership of several franchises under Activision, Blizzard Entertainment, and King, including Call of Duty, Crash Bandicoot, Spyro, Warcraft, StarCraft, Diablo, Overwatch, and Candy Crush. As of 2023, the acquisition is the largest video game acquisition by transaction value in history.
King, which is behind the hugely successful Candy Crush franchise, generated more revenue ($1.49 billion) than Activision ($1.15 billion) in the first half of this year.
King catapulted to the top of the mobile and social games rankings years ago on the back of the wildly popular Candy Crush series of games. This helped the 10 year-old company overtake Zynga as ...
December 11, 2014. Windows Phone. September 6, 2012. Windows. July 29, 2015. Genre (s) Puzzle. Candy Crush Saga is a free-to-play tile-matching video game released by King on April 12, 2012, originally for Facebook; other versions for iOS, Android, Windows Phone, and Windows 10 followed. It is a variation of their browser game Candy Crush.
King, also known as King Digital Entertainment, is a Swedish video game developer and publisher that specialises in social games.Headquartered in Stockholm and London, [1] and incorporated as King.com Limited in St. Julian's, Malta, [2] King rose to prominence after releasing the cross-platform title Candy Crush Saga in 2012.
Activision acquires Candy Crush maker King Digital Entertainment for $5.9B in the largest accidental in-app purchase in history. — Sean Rose (@seanrose) November 3, 2015 More TechCrunch
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