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  2. Salesforce built a data lake to transform how customer data ...

    techcrunch.com/2022/09/20/salesforce-genie...

    At its core, Genie is a new data integration model that underlies the entire Salesforce platform with the aim of moving data wherever it’s needed most — and doing it fast. Patrick Stokes, EVP ...

  3. With Hyperforce, Salesforce lets you move your data to any ...

    techcrunch.com/2020/12/02/with-hyperforce...

    The idea behind Hyperforce is to enable customers to take all of the data in what Salesforce calls Customer 360 — that’s the company’s detailed view of the customer across channels ...

  4. Salesforce - Wikipedia

    en.wikipedia.org/wiki/Salesforce

    Salesforce, Inc. is an American cloud -based software company headquartered in San Francisco, California. It provides customer relationship management (CRM) software and applications focused on sales, customer service, marketing automation, e-commerce, analytics, and application development.

  5. Demandware - Wikipedia

    en.wikipedia.org/wiki/Demandware

    Demandware is a software technology company headquartered in Burlington, Massachusetts, that provides a cloud -based unified e-commerce platform for retailers and brand manufacturers around the world. Founded in 2004, Demandware was acquired by Salesforce in 2016 for $2.8B. [2] The company was subsequently renamed Salesforce Commerce Cloud.

  6. Web portal - Wikipedia

    en.wikipedia.org/wiki/Web_portal

    Web portal. A web portal is a specially designed website that brings information from diverse sources, like emails, online forums and search engines, together in a uniform way. Usually, each information source gets its dedicated area on the page for displaying information (a portlet ); often, the user can configure which ones to display.

  7. Sales force management system - Wikipedia

    en.wikipedia.org/wiki/Sales_force_management_system

    Salesforce management systems (also sales force automation systems ( SFA )) are information systems used in customer relationship management (CRM) marketing and management that help automate some sales and sales force management functions. They are often combined with a marketing information system, in which case they are often called CRM systems .

  8. How Salesforce paved the way for the SaaS platform approach

    techcrunch.com/2019/03/22/how-salesforce-paved...

    But when Salesforce launched Force.com, the company’s Platform as a Service, in 2007, ... The AppExchange went live in 2006 and was the first example of an enterprise app store, a notion that is ...

  9. TechCrunch | Reporting on the business of technology, startups, venture capital funding, and Silicon Valley