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In 2009, Pepsi, Diet Pepsi, and Pepsi Max began using all lower-case fonts for name brands. The brand's blue and red globe trademark became a series of "smiles," with the central white band initially arcing at different angles depending on the product. [28]
This was the first logo officially named the "Pepsi Globe". The design was refined in August 2003 when the typeface was updated and the Pepsi Globe became more detailed. This version remained mostly the same in 2008 when Pepsi redesigned the packaging once more to show different backgrounds on each can, though the color remained blue.
Pepsi, Diet Pepsi, and Pepsi Max all use lower-case fonts for name brands, Mountain Dew was renamed "Mtn Dew", and Diet Pepsi Max was re-branded as Pepsi Max. The brand's blue and red globe trademark became a series of "smiles", with the central white band arcing at different angles depending on the product.
Pepsi has gone through six logo changes over the last 125 years. The first logo was created by Caleb D. Bradham, a pharmacist and the inventor of the formula for the first Pepsi-Cola in New Bern ...
Caffeine-Free Pepsi. 1982. Pepsi without the caffeine. It was first introduced in 1982 as Pepsi Free but was changed to its current name in 1987. Pepsi Wild Cherry. 1988. Pepsi with cherry flavoring. It was known under the slightly different name of Wild Cherry Pepsi until 2005.
A variant containing natural sugar in place of high-fructose corn syrup released during mid-2009 under the name Mountain Dew Throwback. It was initially re-released for brief periods (generally 8–12 weeks at a time), including a 2nd wave from December 2009 – February 2010 [4] and a 3rd wave in Summer/Fall 2010. [5]
The Pepsi-Cola Made with Real Sugar label is a variant of the Pepsi label that includes the 1940s-era "Pepsi-Cola" script logo accompanied by a banner reading "Made with Real Sugar." With the rebranding to Pepsi-Cola Soda Shop Made with Real Sugar in early 2024, the font color of the text "Pepsi-Cola", "Soda Shop", and "Made with Real Sugar ...
In 2009, Pepsi, Diet Pepsi and Pepsi Max began using all lower-case fonts for name brands. The brand's blue and red globe trademark became a series of "smiles," with the central white band arcing at different angles depending on the product.