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2. Search engine optimization - Wikipedia

   en.wikipedia.org/wiki/Search_engine_optimization

   Internet marketing. Search engine optimization ( SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. [1] [2] SEO targets unpaid traffic (known as "natural" or "organic" results) rather than direct traffic or paid traffic. Unpaid traffic may originate from different kinds ...

3. Google takes aim at SEO-optimized junk pages and spam with ...

   techcrunch.com/2024/03/05/google-takes-aim-at...

   Google today took aim at the SEO industry, which has gamified search rankings to destroy the value of Google Search results. Often, consumers’ web searches for product recommendations, reviews ...

4. PageRank - Wikipedia

   en.wikipedia.org/wiki/PageRank

   The percentage shows the perceived importance, and the arrows represent hyperlinks. PageRank ( PR) is an algorithm used by Google Search to rank web pages in their search engine results. It is named after both the term "web page" and co-founder Larry Page. PageRank is a way of measuring the importance of website pages.

5. Google is changing its search results to weed out SEO spam

   www.engadget.com/google-is-changing-its-search...

   The search engine changes will take effect on May 5. Amid complaints about its search results declining in quality, Google is tweaking its algorithms to do a better job of weeding out spammy or ...

6. Spamdexing - Wikipedia

   en.wikipedia.org/wiki/Spamdexing

   Spamdexing (also known as search engine spam, search engine poisoning, black-hat search engine optimization, search spam or web spam) [1] is the deliberate manipulation of search engine indexes. It involves a number of methods, such as link building and repeating unrelated phrases, to manipulate the relevance or prominence of resources indexed ...

7. 5 advanced-ish SEO tactics to win in 2021 | TechCrunch

   techcrunch.com/2021/07/12/5-advanced-ish-seo...

   This means executing on some cutting-edge hacks to increase your SEO throughput and capitalize on some of the arbitrage still left in organic search. I call these five tactics “advanced-ish ...