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  2. Advertising - Wikipedia

    en.wikipedia.org/wiki/Advertising

    Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to present a product or service in terms of utility, advantages and qualities of interest to consumers. It is typically used to promote a specific good or service, but there are a wide range of uses, the most common being the ...

  3. Small business - Wikipedia

    en.wikipedia.org/wiki/Small_business

    Social media has become an affordable route of marketing for small businesses. It is a fraction of the cost of traditional marketing and small businesses can do it themselves or find small social marketing agencies that they can hire out for a small fee. Statistically, social media marketing has a higher lead-to-close rate than traditional media.

  4. Business marketing - Wikipedia

    en.wikipedia.org/wiki/Business_marketing

    Research. v. t. e. Business marketing is a marketing practice of individuals or organizations (including commercial businesses, governments, and institutions). It allows them to sell products or services to other companies or organizations, who either resell them, use them in their products or services, or use them to support their work.

  5. Image Credits: Adriel. Adriel is a South Korean startup bringing automated ad tools to small businesses — and in recent months, it’s been expanding into the United States and the United ...

  6. Tailor Brands raises $50M, aims to be one-stop shop for small ...

    techcrunch.com/2021/07/22/tailor-brands-raises...

    Tailor Brands, a startup that automates parts of the branding and marketing process for small businesses, announced Thursday it has raised $50 million in Series C funding. GoDaddy led the round as ...

  7. Online advertising - Wikipedia

    en.wikipedia.org/wiki/Online_advertising

    t. e. Online advertising, also known as online marketing, Internet advertising, digital advertising or web advertising, is a form of marketing and advertising that uses the Internet to promote products and services to audiences and platform users. [ 1] Online advertising includes email marketing, search engine marketing (SEM), social media ...

  8. Yellow pages - Wikipedia

    en.wikipedia.org/wiki/Yellow_pages

    The yellow pages are telephone directories of businesses, organized by category rather than alphabetically by business name, in which advertising is sold. The directories were originally printed on yellow paper, as opposed to white pages for non-commercial listings. The traditional term "yellow pages" is now also applied to online directories ...

  9. Social media marketing - Wikipedia

    en.wikipedia.org/wiki/Social_media_marketing

    Mobile advertising. v. t. e. Social media marketing is the use of social media platforms and websites to promote a product or service. [ 1] Although the terms e-marketing and digital marketing are still dominant in academia, social media marketing is becoming more popular for both practitioners and researchers. [ 2]

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