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  2. Search engine optimization - Wikipedia

    en.wikipedia.org/wiki/Search_engine_optimization

    v. t. e. Search engine optimization ( SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. [1] [2] SEO targets unpaid traffic (known as "natural" or "organic" results) rather than direct traffic or paid traffic. Unpaid traffic may originate from different kinds of searches ...

  3. Web analytics - Wikipedia

    en.wikipedia.org/wiki/Web_analytics

    v. t. e. Web analytics is the measurement, collection, analysis, and reporting of web data to understand and optimize web usage. [1] Web analytics is not just a process for measuring web traffic but can be used as a tool for business and market research and assess and improve website effectiveness.

  4. Google Optimize - Wikipedia

    en.wikipedia.org/wiki/Google_Optimize

    June 1, 2012; 12 years ago. ( 2012-06-01) Current status. Discontinued. Google Optimize, formerly Google Website Optimizer, was a freemium web analytics and testing tool by Google. [1] It allowed running some experiments that are aimed to help online marketers and webmasters to increase visitor conversion rates and overall visitor satisfaction.

  5. 5 advanced-ish SEO tactics to win in 2021 | TechCrunch

    techcrunch.com/2021/07/12/5-advanced-ish-seo...

    Several tools utilize SEO signals and combine them with OpenAI to help you create blog outlines that include SEO-optimized titles, word counts, keywords, headlines, intro paragraphs and much more ...

  6. Keyword research - Wikipedia

    en.wikipedia.org/wiki/Keyword_research

    Keyword research. The objective of keyword research is to generate, with good precision and recall, a large number of terms that are highly relevant yet non-obvious to the given input keyword. [1] The process of keyword research involves brainstorming and the use of keyword research tools, with popular ones including Semrush and Google Trends.

  7. Google takes aim at SEO-optimized junk pages and spam with ...

    techcrunch.com/2024/03/05/google-takes-aim-at...

    Google says it’s publishing its policy two months in advance of enforcement on May 5 to give site owners time to make changes. Arc browser’s new AI-powered ‘pinch-to-summarize’ feature is ...

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