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Kraft Foods Inc. (/ ˈ k r æ f t /) was a multinational confectionery, food and beverage conglomerate. [4] It marketed many brands in more than 170 countries. Twelve of its brands annually earned more than $1 billion worldwide: Cadbury, Jacobs, Kraft, LU, Maxwell House, Milka, Nabisco, Oreo, Oscar Mayer, Philadelphia, Trident, and Tang. [5]
Ore-Ida Women's Challenge road cycling race in the 1980s and 1990s. [17] [18]In 2005 and 2006, Ore-Ida sponsored Brian Vickers' #57 Chevrolet in the NASCAR Busch Series. [19] [20] In 2007, Ore-Ida/Heinz and Delimex foods (another Heinz brand) sponsored the #21 Wood Brothers Racing Ford for selected NASCAR NEXTEL Cup events, driven by Jon Wood and Bill Elliott.
Gevalia (US: / dʒ ə ˈ v ɑː l i ə / jə-VAH-lee-ə, UK: / ɡ ə ˈ-/ gə-, Swedish: [jɛˈvɑ̌ːlɪa]) is the largest coffee roastery in Scandinavia.In North America, the company sells coffee directly to consumers via home delivery and through big box stores such as Wal-Mart.
Lunchables is an American brand of food and snacks manufactured by Kraft Heinz in Chicago, Illinois, and marketed under the Oscar Mayer brand. They were initially introduced in Seattle in 1988 before being released nationally in 1989. [2]
Patrick Kraft was born in Libertyville, Illinois. Kraft attended Indiana University and walked on the football team, eventually earning a scholarship. At Indiana, Kraft received three degrees, including his PhD in Sports Management. Later in his athletic director career, Kraft became an assistant athletics director for Indiana. [2]
Maxwell House is an American brand of coffee manufactured by a like-named division of Kraft Heinz in North America and JDE Peet's in the rest of the world. Introduced in 1892 by wholesale grocer Joel Owsley Cheek, it was named in honor of the Maxwell House Hotel in Nashville, Tennessee, which was its first major customer. [1]
On March 25, 2015, Kraft Foods Group Inc. announced that it would merge with the H.J. Heinz Company, owned by 3G Capital and Berkshire Hathaway Inc. [17] Kraft's shares rose about 17 percent in premarket trading after the announcement of the deal, which will bring Heinz back to the public market following its takeover over two years prior. [18]
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