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2. Under Armour was a real threat to Nike. Now it’s ... - AOL

   www.aol.com/under-armour-real-threat-nike...

   Under Armour clothing is seen for sale in a store in Manhattan, New York, on February 7, 2022. - Andrew Kelly/Reuters The 15-year sponsorship deal, signed in 2016, was the largest in the history ...

3. Under Armour Sues Nike: Is it Worth it? - AOL

   www.aol.com/2013/02/22/under-armour-sues-nike-is...

   If you ever had any doubt that mid-cap athletic apparel specialist Under Armour was at war with Nike , consider this your proof. According to an AP report Friday afternoon, Under Armour has filed ...

4. K-State’s new apparel contract leaves Wildcats in ‘really ...

   www.aol.com/news/k-state-apparel-contract-leaves...

   Moving forward, K-State will receive a 66.6% discount on all the gear it orders from Nike up to $4.2 million in any given year. In other words, the Wildcats can get $1 million in gear for the ...

5. Under Armour - Wikipedia

   en.wikipedia.org/wiki/Under_Armour

   Under Armour was founded on September 25, 1996, by Kevin Plank, a then-24 year old former special teams captain of the University of Maryland football team. Plank initially began the business from his grandmother's basement in Washington, D.C. [4] He spent his time traveling along the East Coast with nothing but apparel in the trunk of his car.

6. Under Armour’s HOVR smart running shoes are more than just a ...

   www.engadget.com/2018-02-09-under-armour-hovr...

   The Sonic and Phantom HOVR connected sneakers are available now for $110 and $140, respectively. And if you like the shoes but don't care about making them work with the Map My Run app, Under ...

7. Retailers embrace new tracking tech on goods to crack down on ...

   www.aol.com/news/retailers-theft-own-hands...

   Marie Hartley, a 33-year old retail worker from Huntington, Indiana, who loves to shop for bargains was surprised to discover a tag inscribed with a metallic squiggle attached to a bra she ...

8. Armour39 review: a fitness tracker for the wannabe elite athlete

   www.engadget.com/2013-06-12-underarmour-armour39...

   Under Armour has always prided itself on the science and technology that goes into its sports apparel. But, let's be honest, the company could spend four times as much on R&D for a shirt as HTC ...

9. Why Under Armour founder Kevin Plank is the wrong ... - AOL

   www.aol.com/finance/why-under-armour-founder...

   Once a consistent 20% plus annual revenue grower, Under Armour's sales growth has languished in the low-single digits in five of its last seven fiscal years. Plank aimed to spin a different story ...