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v. t. e. Search engine optimization ( SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. [1] [2] SEO targets unpaid traffic (known as "natural" or "organic" results) rather than direct traffic or paid traffic. Unpaid traffic may originate from different kinds of searches ...
Website audit. Website audit is a full analysis of all the factors that affect a website's visibility in search engines. This standard method gives a complete insight into any website, overall traffic, and individual pages. Website audit is completed solely for marketing purposes. The goal is to detect weak points in campaigns that affect web ...
See also. Wikipedia:Search engine optimization. Wikipedia attracts many links and contains a large amount of content on a broad set of topics. As a result, Wikipedia pages tend to rank well in organic search, and to acquire high PageRank on Google, the most popular search engine as of 2018 [update]. These factors create a strong temptation for ...
v. t. e. Web analytics is the measurement, collection, analysis, and reporting of web data to understand and optimize web usage. [1] Web analytics is not just a process for measuring web traffic but can be used as a tool for business and market research and assess and improve website effectiveness.
Google PageSpeed is a family of tools by Google, Inc. designed to help optimize website performance. It was introduced at a Developer Conference in 2010. There are four main components of PageSpeed family tools: PageSpeed Module (consisting of mod PageSpeed for the Apache HTTP Server and NGX PageSpeed for the Nginx), PageSpeed Insights, PageSpeed Service, and the PageSpeed Chrome DevTools ...
Company. Yoast SEO can trace its origins to 2005, when Joost de Valk launched a website named "joostdevalk.nl". [4] After moving to and eventually selling the domain "css3.info", de Valk created the Yoast platform in 2009, launched the first version of WordPress SEO in 2010 and founded the company Yoast BV in 2010. [5] [6]
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