Search results
Results from the Tech24 Deals Content Network
Market penetration refers to the successful selling of a product or service in a specific market, and it is a measure of the amount of sales volume of an existing good or service compared to the total target market for that product or service. [2] Market penetration involves targeting on selling existing goods or services in the targeted ...
When a consumer enters a store they intend to convert their pre-existing intentions into purchases. These pre-existing intentions are formed through pre-purchase experience touchpoints. These touchpoints include advertising, promotions, social media, word of mouth among others which allow consumers to interact with the brand before entering the ...
Disruptive innovation. An 1880 penny-farthing (left), and a 1886 Rover safety bicycle with gearing. In business theory, disruptive innovation is innovation that creates a new market and value network or enters at the bottom of an existing market and eventually displaces established market-leading firms, products, and alliances. [1]
On-premises software. On-premises software (abbreviated to on-prem, and often written as "on-premise") [1] is installed and runs on computers on the premises of the person or organization using the software, rather than at a remote facility such as a server farm or cloud. On-premises software is sometimes referred to as "shrinkwrap" software ...
Get AOL Mail for FREE! Manage your email like never before with travel, photo & document views. Personalize your inbox with themes & tabs. You've Got Mail!
In economics, a network effect (also called network externality or demand-side economies of scale) is the phenomenon by which the value or utility a user derives from a good or service depends on the number of users of compatible products. Network effects are typically positive feedback systems, resulting in users deriving more and more value ...
The Customer Doesn’t Always Know What They Want. The first reason you can’t just ask customers what they want is that they aren’t always attuned to what they really need. Steve Jobs famously ...
Cross-selling is a sales technique involving the selling of an additional product or service to an existing customer. In practice, businesses define cross-selling in many different ways. Elements that might influence the definition might include the size of the business, the industry sector it operates within and the financial motivations of ...