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  2. Digital fashion - Wikipedia

    en.wikipedia.org/wiki/Digital_fashion

    Digital fashion garments can be posed and composited onto photographs which can then be uploaded to social media to showcase the outfit. Digital Fashion is a field of fashion design that relies on 3D software or artificial intelligence to produce hyper-realistic, data-intensive digital 3D garment simulations that are digital-only products or digital models for physical products. [1]

  3. Rebranding - Wikipedia

    en.wikipedia.org/wiki/Rebranding

    Rebranding is a marketing strategy in which a new name, term, symbol, design, concept or combination thereof is created for an established brand with the intention of developing a new, differentiated identity in the minds of consumers, investors, competitors, and other stakeholders. [ 1] Often, this involves radical changes to a brand's logo ...

  4. ASOS (retailer) - Wikipedia

    en.wikipedia.org/wiki/ASOS_(retailer)

    ASOS plc (/ ˈ eɪ s ɒ s / AY-soss) [4] is a British online fast-fashion and cosmetic retailer. The company was founded in 2000 in London, primarily aimed at young adults. [5] The website sells over 850 brands as well as its own range of clothing and accessories, and ships to all 196 countries from fulfilment centres in the United Kingdom, the United States, and Europe.

  5. ClosetSpace Brings Fashion Inspiration And Recommendations To ...

    techcrunch.com/2015/01/14/closetspace-brings...

    A new application called ClosetSpace from fashion analytics company Stylitics wants to put a digital closet in your pocket, while also feeding you daily inspirations, outfit suggestions, and more ...

  6. digital advertising | TechCrunch

    techcrunch.com/tag/digital-advertising

    BuzzFeed had a hard time with growth in 2020, but its deck showcases big optimism about the future of its leading business (advertising) and growth business (commerce). Alex Wilhelm 10:00 am PDT ...

  7. Amazon is encouraging sellers to use AI-generated product ...

    www.engadget.com/amazon-is-encouraging-sellers...

    CEO Andy Jassy said last month that, from now on, generative AI “is going to be at the heart of what we do.”. Amazon is launching a new AI tool that generates product listings for sellers. The ...

  8. Brand - Wikipedia

    en.wikipedia.org/wiki/Brand

    In this case, a strong brand name (or company name) becomes the vehicle for marketing a range of products (for example, Mercedes-Benz or Black & Decker) or a range of subsidiary brands (such as Cadbury Dairy Milk, Cadbury Flake, or Cadbury Fingers in the UK). Corporate name-changes offer particularly stark examples of branding-related decisions ...

  9. Amazon turns to AI to help customers find clothes that fit ...

    techcrunch.com/2024/01/08/amazon-turns-to-ai-to...

    With the personalized size recommendations, Amazon Fashion used AI to develop a deep learning algorithm that will help customers find their best-fitting size across a variety of styles. This ...