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TikTok is the latest tech company to incorporate generative AI into its ads business, as the company announced on Tuesday that it’s launching a new “TikTok Symphony” AI suite for brands. The ...
But TikTok parent company ByteDance has been making inroads in the global ad market, with annual revenue across its apps more than doubling in 2020 to reach $34.3 billion. In the U.S., TikTok was ...
Ahead of its NewFronts presentation to advertisers scheduled for this afternoon, TikTok announced the launch of TikTok Pulse, a new contextual advertising solution that ensures brands’ ads are ...
The launch of the new hub comes as TikTok has been furthering its push into the field of advertising. Last August, the company launched a new commerce ad suite called “Shopping Ads” to make it ...
Although YouTube (especially) and Facebook retain their dominant status from the last poll in 2021, TikTok is the fastest-growing platform, with more than a third of adults now saying they use the ...
TikTok announced today that it’s launching a new commerce ad suite called “Shopping Ads” to make it easier for brands to advertise on the platform. The company is currently testing three ...
Nearly five years after Twitter shut down Vine, TikTok has reached the coveted 1 billion monthly active user mark.The company announced the milestone in a blog post on Monday. Attracting 1 billion ...
The new AR effect, “Brand Scan,” is being added today alongside the formal launch of TikTok For Business itself. Digiday had previously scooped TikTok’s AR ad plans, noting how these would ...