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  2. Copywriting - Wikipedia

    en.wikipedia.org/wiki/Copywriting

    Copywriting. Copywriting is the act or occupation of writing text for the purpose of advertising or other forms of marketing. Copywriting is aimed at selling products or services. [1] The product, called copy or sales copy, is written content that aims to increase brand awareness and ultimately persuade a person or group to take a particular ...

  3. Keyword advertising - Wikipedia

    en.wikipedia.org/wiki/Keyword_advertising

    Keyword advertising is a form of online advertising in which an advertiser pays to have an advertisement appear in the results listing when a person uses a particular phrase to search the Web, typically by employing a search engine. The particular phrase is composed of one or more key terms that are linked to one or more advertisements.

  4. List of generic and genericized trademarks - Wikipedia

    en.wikipedia.org/wiki/List_of_generic_and...

    The following three lists of generic and genericized trademarks are: marks which were originally legally protected trademarks, but have been genericized and have lost their legal status due to becoming generic terms, marks which have been abandoned and are now generic terms. marks which are still legally protected as trademarks, at least in ...

  5. 61 words and phrases to eliminate from your business ... - AOL

    www.aol.com/article/2016/07/19/61-words-and...

    How do you speak and write with greater and greater succinctness and clarity, while making a precise, eloquent expression of your value and your brand?

  6. List of business terms - Wikipedia

    en.wikipedia.org/wiki/List_of_business_terms

    The foundations of an idea, which helps another related scheme or proposal. Unique selling proposition (USP) Any aspect of an object that differentiates it from similar objects. Win-win solution. Providing a product or service which makes everyone happy, particularly both buyer and seller.

  7. Keyword research - Wikipedia

    en.wikipedia.org/wiki/Keyword_research

    Keyword research. The objective of keyword research is to generate, with good precision and recall, a large number of terms that are highly relevant yet non-obvious to the given input keyword. [1] The process of keyword research involves brainstorming and the use of keyword research tools, with popular ones including Semrush and Google Trends.

  8. ChatGPT prompts: How to optimize for sales, marketing ...

    techcrunch.com/2023/06/28/chatgpt-prompts-how-to...

    Say you want to create a basic web form to collect contact information. ChatGPT will happily do that for you with a prompt like: Act as a JavaScript Developer, Write a program that checks the ...

  9. Pay-per-click - Wikipedia

    en.wikipedia.org/wiki/Pay-per-click

    v. t. e. Pay-per-click ( PPC) is an internet advertising model used to drive traffic to websites, in which an advertiser pays a publisher (typically a search engine, website owner, or a network of websites) when the ad is clicked. [ 1][ 2] Pay-per-click is usually associated with first-tier search engines (such as Google Ads, Amazon Advertising ...

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