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A channel partner is a company that partners with a manufacturer or producer to market and sell the manufacturer's products, services, or technologies. This is usually done through a co-branding relationship. Channel partners may be distributors, vendors, retailers, consultants, systems integrators (SI), technology deployment consultancies, and ...
Partner relationship management. Partner relationship management (PRM), used especially in IT and cybersecurity industries, [1] is a system of methodologies, strategies, software, and web-based capabilities which help a vendor to manage channel partner relationships. The most common types of channel partners include resellers, distributors ...
Partner development is a customer-centric approach to business development. It draws from the customer development framework [broken anchor] popularized by Steve Blank. [1] Partner Development is a process by which a firm seeking to form partnerships approach potential partners in advance to reduce the risk of providing the wrong things. The ...
Definition. Operating partners are proven business leaders, functioning as either generalists or specialists, and have successful track records of creating value in operating companies. They are usually more capable of developing strategies and leadership teams than a deal-oriented partner. Most travel often to engage with portfolio companies ...
Business development entails tasks and processes to develop and implement growth opportunities within and between organizations. [ 1] It is a subset of the fields of business, commerce and organizational theory. Business development is the creation of long-term value for an organization from customers, markets, and relationships. [ 2]
A strategic alliance is an agreement between two or more players to share resources or knowledge, to be beneficial to all parties involved. It is a way to supplement internal assets, capabilities and activities, with access to needed resources or processes from outside players such as suppliers, customers, competitors, companies in different industries, brand owners, universities, institutes ...
Microsoft Partner Network or MPN, formerly known as the Microsoft Partner Program or MSPP, is Microsoft 's partner network which is designed to make resources available to a wide variety of technology companies so they can build a business around Microsoft technologies. The program consists of 400,000 of partners, vendors and service providers ...
Channel coordination. Channel coordination (or supply chain coordination) aims at improving supply chain performance by aligning the plans and the objectives of individual enterprises. It usually focuses on inventory management and ordering decisions in distributed inter-company settings. Channel coordination models may involve multi-echelon ...