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Salesforce Marketing Cloud is a provider of digital marketing automation and analytics software and services. It was founded in 2000 under the name ExactTarget. The company filed for an IPO in 2007, but withdrew its filing two years later and raised $145 million in funding. It acquired CoTweet, Pardot, iGoDigital and Keymail Marketing.
Byrne also says there is probably a more practical reason: the company simply needed to move Marketing Cloud somewhere because it was running on older technology, needed to modernize and Azure ...
Salesforce. [1] Salesforce, Inc. is an American cloud -based software company headquartered in San Francisco, California. It provides customer relationship management (CRM) software and applications focused on sales, customer service, marketing automation, e-commerce, analytics, and application development.
Today, timed with a conference out of Sydney, Australia, Salesforce announced new analytics-powered features across its Service and Marketing Cloud suites designed to “‘humanize’ engagement ...
Mueller added that by bringing Salesforce data into the public cloud, besides the obvious data sovereignty issues it solves, it brings all of the advantages of using public cloud resources.
Salesforce plans to move Marketing Cloud, which has been running in its own data centers, to Microsoft Azure in the coming months, although the exact migration plan timeline is not clear yet. This ...
The new Copilot service will take the existing AI chatbot and tune it to a client company's specific datasets using their Salesforce Data Cloud data. This enables the Einstein AI to provide better ...
Salesforce Platform for Slack also introduces the Apex SDK for Slack, which lets developers use Salesforce’s Apex language to fetch customer records and create reusable views. The new SDK ...