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  2. Foundation (cosmetics) - Wikipedia

    en.wikipedia.org/wiki/Foundation_(cosmetics)

    Foundation is a liquid, cream, or powder makeup applied to the face and neck to create an even, uniform color to the complexion, cover flaws and, sometimes, to change the natural skin tone. Some foundations also function as a moisturizer, sunscreen, astringent or base layer for more complex cosmetics. Foundation applied to the body is generally ...

  3. Foundation vs Concealer, Explained by Makeup Artists (Plus ...

    www.aol.com/foundation-vs-concealer-explained...

    PureWow Editors select every item that appears on this page,, and the company may earn compensation through affiliate links within the story You can learn more about that process here. Yahoo Inc ...

  4. Cosmetics - Wikipedia

    en.wikipedia.org/wiki/Cosmetics

    The term "mineral makeup" applies to a category of face makeup, including foundation, eye shadow, blush, and bronzer, made with loose, dry mineral powders. These powders are often mixed with oil-water emulsions. Lipsticks, liquid foundations, and other liquid cosmetics, as well as compressed makeups such as eye shadow and blush in compacts, are ...

  5. Airbrush makeup - Wikipedia

    en.wikipedia.org/wiki/Airbrush_makeup

    Airbrush makeup is applied by layering several passes of makeup. This allows the artists to build upon previous layers to produce subtle changes. When applying foundation between 6-12 drops of makeup are used. The makeup is sprayed onto the face at a distance of 6-12 inches. Stencils are commonly used to assist the application of difficult ...

  6. AI picks your 'perfect' makeup shade without seeing your face

    www.engadget.com/2019-03-07-ai-makeup-foundation...

    Even if you find something that just kind-of-works for you, chances are you'll stick with it instead of risking spending more on something that won't. But now, tech-focused cosmetics brand IL ...

  7. Google now lets you virtually try on makeup using AR, shop ...

    techcrunch.com/2020/12/17/google-now-lets-you...

    Google’s latest R&D project is Shoploop, a mobile video shopping platform. The launches arrive at a time when beauty brand sales have been depressed by the pandemic, not only because of store ...

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