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2. Why most GTM slides suck — and how to fix them | TechCrunch

   techcrunch.com/2024/01/16/why-most-gtm-slides...

   Scattered focus: The presentation is disjointed and lacks strategic focus. How to improve it. An example of how you can rework the slide to widen the focus from marketing only to the overall GTM ...

3. 5 marketing slides to bring to your next board meeting

   techcrunch.com/2023/07/17/5-marketing-slides-to...

   The board doesn’t need to see 15 slides analyzing every segment of the business, but there are likely areas where they’ll want to dig into more detail. For example, if you’ve invested ...

4. 5 critical pitch deck slides most founders get wrong

   techcrunch.com/2021/11/16/5-critical-pitch-deck...

   One of my favorite go-to-market slides comes from Airbnb’s 2009 pitch deck (the one they used for YC Demo Day): Airbnb’s go-to-market slide from its original 2009 deck as redesigned by ...

5. SWOT analysis - Wikipedia

   en.wikipedia.org/wiki/SWOT_analysis

   Strategy. SWOT analysis (or SWOT matrix) is a strategic planning and strategic management technique used to help a person or organization identify Strengths, Weaknesses, Opportunities, and Threats related to business competition or project planning. It is sometimes called situational assessment or situational analysis. [ 1]

6. Business Model Canvas - Wikipedia

   en.wikipedia.org/wiki/Business_Model_Canvas

   The Business Model Canvas is a strategic management template used for developing new business models and documenting existing ones. [2] [3] It offers a visual chart with elements describing a firm's or product's value proposition, [4] infrastructure, customers, and finances, [1] assisting businesses to align their activities by illustrating potential trade-offs.

7. Strategic management - Wikipedia

   en.wikipedia.org/wiki/Strategic_management

   ISBN 9781135186357. Retrieved 2018-06-17. Strategic management is the process of assessing the corporation and its environment in order to meet the firm's long-term objectives of adapting and adjusting to its environment through manipulation of opportunities and reduction of threats.A corporation-oriented view.

8. These are the top 3 most important slides in your pitch deck

   techcrunch.com/2022/09/04/these-are-the-top-3...

   1 — Traction is king. Up and to the right. Which makes sense. Up and to the left would be time travel, and if you can do that, you have an even more valuable company than you thought. Your ...

9. Business plan - Wikipedia

   en.wikipedia.org/wiki/Business_plan

   v. t. e. A business plan is a formal written document containing the goals of a business, the methods for attaining those goals, and the time-frame for the achievement of the goals. It also describes the nature of the business, background information on the organization, the organization's financial projections, and the strategies it intends to ...