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2. Sales promotion - Wikipedia

   en.wikipedia.org/wiki/Sales_promotion

   Definition. Sales promotion represents a variety of techniques used to stimulate the purchase of a product or brand. Sales promotion has a tactical, rather than strategic role in marketing communications and brand strategy, it is also a form of advertisement used within a short period of time.

3. Marketing strategy - Wikipedia

   en.wikipedia.org/wiki/Marketing_strategy

   Marketing Management is a combined effort of strategies on how a business can launch its products and services. On the other hand, Marketing strategy is the combination of many processes where the business owner or marketer can attract potential customers via several channels. It can be through offline channels or online channels.

4. Promotion (marketing) - Wikipedia

   en.wikipedia.org/wiki/Promotion_(marketing)

   The aim of promotion is to increase brand awareness, create interest, generate sales or create brand loyalty. It is one of the basic elements of the market mix, which includes the four Ps, i.e., product, price, place, and promotion. [ 1] Promotion is also one of the elements in the promotional mix or promotional plan.

5. The hamburger model is a winning go-to-market strategy

   techcrunch.com/2021/05/13/the-hamburger-model-is...

   The hamburger model combines the best of two separate methods and can help provide a path toward achieving $1 billion+ in revenue over time. Like a hamburger, the meat (your product), is the most ...

6. 5 companies doing growth marketing right | TechCrunch

   techcrunch.com/2021/06/25/5-companies-doing...

   5. Doing LinkedIn ads right: Wheel. Wheel is a B2B health tech company leading an industry that thrived during the pandemic: telehealth. Its business is designed to provide everything companies ...

7. Marketing mix - Wikipedia

   en.wikipedia.org/wiki/Marketing_mix

   Marketing mix. The marketing mix is the set of controllable elements or variables that a company uses to influence and meet the needs of its target customers in the most effective and efficient way possible. These variables are often grouped into four key components, often referred to as the "Four Ps of Marketing." These four P's are: